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Language:
English
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Published:
2025-12-27
Updated:
2026-06-02
Words:
31,076
Chapters:
21/?
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10
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6
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1,896

Howling beauty in Nordic skies.

Summary:

Erik Goldblood, the crime lord of Hell, an easy way out for many, though there is always a cost.
He is a man with an impossible wealth and yet, and yet he feels like he has nothing.
He desires something.
Perhaps he desires closure, perhaps he desires something.
Or maybe, just maybe, he desires love.

Notes:

Alright, this is the second version of my story, it has a similar name to this one.
Anyway I hope you enjoy this but before that I have somethings that need to be said.
This is an au, there will be changes.
First change, hell is just significantly different, if you go to this version of hell, it will be refered to mainly as Iter, its because of the fact that you committed a few sins but not enough to go to hell.
You can make deals as a way out, most make deals with the Lords of Hell, yes they also call it hell, and sinners more or less have to stay in pride unless a royal or sin lets them leave, or if their duties require them to if their deals are with Lords.
Changes to backstories will be made.
And they will also refer to Hell as Hell because it’s easier for me to remember and do.
The story takes place somewhere between the pilot and the actual show, IMP has the book.

And now the second thing that should be known, I do not like the actual Helluva Boss and Hazbin Hotel shows.

And now I hope you enjoy.

(See the end of the work for more notes.)

Chapter 1: The Boss

Notes:

Somethings that you will need to know.
One, hell in this version isn’t actually hell, its a place called Iter, and people used to go to hell after landing there if they were evil, or go up to heaven if they were good, sadly this system is broken.
People can make deals with other demons to mane sure that they don’t go to hell.
Two, there is another rank of people in this version, hell lords.
They are slightly more powerful than the Goetia, have their own parts of hell, there are four major ones.
And three, I do not like this show very much.

Chapter Text

A hellhound with black fur stands in an elevator, the hellhound is rather tall, seemingly about two meters in height.
He is fidgeting with his fingers, the action betrays his calm face.
His eyes are blood red, what would normally be another colour in a humans eyes is simply a deeper red with the black part of the eye being blood red as well.
He looks up at the numbers counting upwards as he goes up, the numbers were golden and going up in value all too fast in the hellhounds eyes.
The hound is wearing a black suit with blood red tie, the tie had the styleised image of a wolf skull on it in gold. The hellhound took a deep breath as the floor reached number 500. The door opened with a ping and he stepped forward, his shoes were made for his inhuman and wolf-like feet. His claws just barely stayed above the ground as he walked forward. He stood inside a large and luxurious office after walking through another small room with a door that required a code to get past, the office seemingly had several floors. The office had ancient artifacts of various cultures, many of them were forgotten, it had expensive paintings of battles and different warriors and many books laid on the shleves. But the most imposing thing in the room was the man who stood at the end of it, furthest from the door in the room. Calling him a man would be plain wrong, it was a hellhound of sorts, but even more impossible with it’s size and mere presence. The hound stood at six meters in height, brood shoulders and muscles that made it clear that he could crush his enemies head with ease, or the heads of failures. His arms and legs were like logs.

He was dressed in a black suit not much unlike his own, the mans tie was golden, he wore a golden vest as well and the buttons on his suit were also made from some kind of harder than normal gold.
The man had several scars across his face, many of them small and almost impossible to notice if you didn’t see him often, one scar stood out from the rest hiwever, that being the claw marks across his large maw.
His eyes were weirdly human in a way, but with golden irises.
He looked down at the shorter hellhound as he straightened his back.
The larger hounds fur was hard to see the colour of when they stood in the darkness, but his fur was visibly enough to see.
The hounds fur was an eerie white, white as snow and his gaze became annoyed due to the him not speaking. ”Speak Ulf” he said in an annoyed tone, the man spoke with a nordic accent, it was very viking like.
”Yes sir, I’m sorry that I did not arrive here sooner Erik, something has simply gotten in the way but the operation is completed” Ulf said, his voice was barely calm, it was on the verge of cracking and simply leaving Ulf crying from fear.
He hadn’t broken any rules had he, he was one of the top enforcers, but no one could know with Erik, no one knew who he would kill next or who he would let live. Erik looked at him with an emotionless gaze, before nodding.
”Well good job with setting up the network in that universe, feel free to take a…” Erik said as he gently tapped his own chin.
”Lets say six month?” Erik said before continuing. ”That sound fair to you?” Erik said in an almost joking manner, it was more like he simply found the situation entertaining.
”Yes, that would be very nice sir” Ulf said in a careful tone.
”Good, you’ll get six months off work than, I’ll tell my assistants to put that down on the schedule” Erik said with a small smile as he stood up.
He walked forward and he began talking.
”Now, I heard that you and your team broke the rules?” Erik said in an intimidating and threatening tone.
His presense grew as his body morphed into something completely otherworldly.
”I can explain!” Ulf said as he fell over while walking back.
”I hope you can!” Erik said, his voice was filled with anger and he barely had the strength to keep himself from killing Ulf then and there.
His body grew larger, twenty meters at least, four extra arms, five spines and tail with spikes on the spines. He gained horns and sharper teeth as his eyes glowed completly gold.
Everything around them seemed to change as Ulf heard souls screaming from the depths of purgatory, from true hell.
It was a threat to send him to that very place.
”EXPLAIN” Erik demanded, his voice was that of a thousand souls, Ulf even heard his own screaming at him.
He heard wood creaking around them as he finally managed to speak.
”I killed the traitors sir, please have mercy upon my poor soul” Ulf begged to the large wolf infront of him. Erik lifted him up with just a single golden claw lifting him up with his shirt.
Many eyes looked at him with judging gazes.
”Very well, lets hope that your words are true, now…” Erik spoke, the other souls stayed silent.
”GET OUT” he said with all the souls coming along as he threw Ulf out off the room with the door slaming behind him.
Ulf clutched his heart as he felt sweat fall down his face, just the silent threat of being sent to true hell terrified him.
He felt tears fall from his eyes as he got up, stumbling a little bit before getting up and rubbing his tears away. He got into the elevator and repeatedly pressed the button that would take him to the first floor.

Somewhere in the pride ring.
A group of people sit around a table, three of them are imps.
One was a bit taller than the others, he also had scars on his face.
That was Blitzø, the o is silent.
Then there are two other imps, they are a married couple with their names being Moxxie and Millie.
And then there is a hellhound with white fur and gray details.
This hellhound is Loona.